The Limits of Strategy: Lessons in Leadership from the Computer Industry - Tapa dura

The Limits of Strategy : Lessons in Leadership from the Computer Industry

Buch. Condición: Neu. Neuware - 1992 was a killing year for the fourcomputer companies most important to business buyers overthe decade. All four had been dominant suppliers ofminicomputers for the past fifteen or twenty years. But onJuly 16, the CEOs of both Digital Equipment and HewlettPackard were pushed into retirement. On August 8, WangLaboratories declared bankruptcy. In December, IBM halvedits dividend for the first time ever, forcing theresignation of its CEO a month later. How did this happen All four CEOs were clever and experienced. Two were foundersof their companies; the other two highly successful careerexecutives in their respective companies. All four weresimply overwhelmed. And while there was no singleexplanation for what happened, there were definite commonthemes. They recur again and again in the many stories ofthis book. Are the deadliest changes unavoidable becausestrategy is too easily thwarted by cluster bombs liketechnological velocity, cultural inertia, obsolete businessmodels, executive conflict, and investor expectations Theyear 1992 is the fulcrum of this book, but the underlyingtheme is company transitions in the face of massive changesin markets, technologies, or business models - or, in otherwords, the limits of strategy. Nº de ref. del artículo: 9781440192586

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