Artículos relacionados a Managing Service Operations: Design and Implementation

Managing Service Operations: Design and Implementation - Tapa blanda

William J Hollins; Sadie Shinkins

 
9781412929530: Managing Service Operations: Design and Implementation
Tapa blanda
ISBN 10: 1412929539 ISBN 13: 9781412929530
Editorial: SAGE Publications Ltd, 2006

Sinopsis

Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.

Readers are introduced to the main differences between managing services to managing products and given a concise induction into the core principles of operations management. The text then maps out each consecutive stage in the life of a service, from the initial business proposal for a new service, through market research practices, to the development and implementation of a service and concludes with the termination and disposal of a service.

Chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book including chapter objectives; short cases; student exercises; chapter summaries; further reading section; and a glossary of key terms.

Managing Service Operations has been written to support advanced undergraduate and graduate students studying Services Operations Management, Operations and Design, and general Operations Management.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

De la contraportada

`Bill Hollins continues his practical investigation of design in the service sector. In this new book with Sadie Shinkins, he provides a down to earth approach to an important topic in the field' - Naomi Gornick, Honorary Professor, University of Dundee Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory. Throughout, chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book. They include: - Chapter objectives; - Short cases; - Student exercises; - Chapter summaries; - Further reading section; - A glossary of key terms.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
SAGE Publications Ltd
Año de publicación
2006
Idioma
Inglés
ISBN 10 
1412929539
ISBN 13 
9781412929530
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
312
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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