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Sinopsis
This text addresses the challenges of how to build a robust and implementable strategy. Four key routes to creating a strategy are discussed, both through original theoretical and conceptual grounding, and the practical requirements for implementing the concepts. These routes, when taken together, provide a powerful means for agreeing a negotiated strategy, and comprise: strategic issue management, agreeing organizational purpose, competitiveness from the exploitation and protection of distinctiveness, and the strategic management of stakeholders. These designs are usable by manager-facilitators, MBA student-managers, and consultant-facilitators. The designs have been used extensively, in a wide range of countries, by management teams in all types of organizations.
This text is illustrated with cases and examples and accompanied by online material including instructors' notes and associated mapping software.
Making Strategy is the ideal companion to graduate students studying strategic management and managers at all levels who wish to develop a strategy for their own unit.
Making Strategy builds off, and updates, the two previous successful books by Eden and Ackermann: Making Strategy: the Journey of Strategic Management and Ackermann, Eden with Brown: The Practice of Making Strategy.
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Acerca del autor
Fran Ackermann is Professor and Head of Department of Management Science at Strathclyde Business School, and an adjunct Professor at Curtin Graduate School of Business. She has written widely, publishing 4 books, over 20 book chapters and 150+ articles (ranging from strategy, stakeholder management, competency mapping to problem structuring, disruption and delay and risk management). She has been an adjunct professor at University of Georgia, Grenoble Business School and Bordeaux Business School. She is a member of the British Academy of Management, the Operational Research Society and is active at the Academy of Management (having served on one of the divisional executive committees). She is currently on the British Academy of Management Council. Fran has also been an ESRC Post-doctoral Fellowship Assessor and a Commonwealth Grant Advisor.
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- EditorialSAGE Publications Ltd
- Año de publicación2011
- ISBN 10 1412900379
- ISBN 13 9781412900379
- EncuadernaciónTapa dura
- IdiomaInglés
- Número de edición2
- Número de páginas384
- Contacto del fabricanteno disponible
(Ningún ejemplar disponible)
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