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Sinopsis
This is the highly anticipated new edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amongst students, "Strategy 4e" builds on the major international success of the prior edition. Developed from wide-ranging market feedback, all of the short and long cases have been replaced or wholly updated with dozens of new cases crafted by the authors and several international contributors. From Google to KPMG, ING Direct to the Metropolitan Opera, the text now features an unparalleled range of organizations with rich settings for students to develop key strategy skills and understanding. New readings, including coverage of hot topics like Blue Ocean Strategy, ensure the theory remains cutting-edge, while a boosted set of lecturer resources makes this the complete package for 21st century strategy courses.
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Acerca del autor
Bob de Wit is Professor of Strategic Leadership at the Open University and the Maastricht School of Management, The Netherlands. He is also founder and director of Strategy Works, Strategy Academy and Strategy Academy Research Foundation in Rotterdam
Ron Meyer is Professor of Corporate Strategy at TiasNimbas Business School, Tilburg University, The Netherlands. He is also founder and director of the Center for Strategy and Leadership in Rotterdam.
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Imagen de archivo
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Publicado por
Cengage Learning EMEA, 2010
ISBN 10: 1408018993
ISBN 13: 9781408018996
Antiguo o usado
Tapa blanda
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Ex-library, so some stamps and wear, but in good overall condition. Nº de ref. del artículo: Z1-K-002-01278
Cantidad disponible: 1 disponibles
Imagen de archivo
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Publicado por
Cengage Learning EMEA, United Kingdom, London, 2010
ISBN 10: 1408018993
ISBN 13: 9781408018996
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. This is the highly anticipated new edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amongst students, "Strategy 4e" builds on the major international success of the prior edition. Developed from wide-ranging market feedback, all of the short and long cases have been replaced or wholly updated with dozens of new cases crafted by the authors and several international contributors. From Google to KPMG, ING Direct to the Metropolitan Opera, the text now features an unparalleled range of organizations with rich settings for students to develop key strategy skills and understanding. New readings, including coverage of hot topics like Blue Ocean Strategy, ensure the theory remains cutting-edge, while a boosted set of lecturer resources makes this the complete package for 21st century strategy courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR003262300
Cantidad disponible: 2 disponibles
Imagen de archivo
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Librería: Sigrun Wuertele buchgenie_de, Altenburg, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: Sehr gut - gebraucht. Taschenbuch Sehr guter Zustand, ohne Namenseintrag, Zustand: 2, Sehr gut - gebraucht, Taschenbuch Cengage , 2010 , Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage, Bob de Wit. Nº de ref. del artículo: BU328594
Cantidad disponible: 1 disponibles