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Management and Creativity: From Creative Industries to Creative Management - Tapa blanda

Bilton, Chris

 
9781405119962: Management and Creativity: From Creative Industries to Creative Management
Tapa blanda
ISBN 10: 1405119969 ISBN 13: 9781405119962
Editorial: Wiley-Blackwell, 2006

Sinopsis

This book explores the relationship between the management of creativity and creative approaches to management.

  • Challenges the stereotypical opposition between ‘creatives’ and ‘suits’.
  • Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden.
  • Draws on the practical experience of individuals working in the creative industries.
  • Looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information.

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Acerca del autor

Dr Chris Bilton is Lecturer in the Centre for Cultural Policy Studies and Director of the MA in Creative and Media Enterprises at the University of Warwick. Previously, he has worked as a performer, writer, community arts worker and arts development officer.

De la contraportada

In this book, Chris Bilton, who has worked as a performer, writer, arts worker and academic, challenges the stereotypical opposition between &#8216;creatives&#8217; and &#8216;suits&#8217;. Creativity, he suggests, is not just about spontaneous discovery and inspiration, it is also a self-conscious, deliberately managed process. Similarly, management is not only shaped by rational processes, it also involves insight, intuition, creativity and risk. <br /> <p><br /> </p> <p>Bilton draws on the work of management theorists and creativity theorists, and on the practical experience of individuals working in creative industries, in his attempt to improve our understanding of the relationship between the management of creativity and creative approaches to management. His work forms part of a wider move to consider the relevance of creative processes and structures in our new, creative economy.</p>

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Editorial
Wiley-Blackwell
Año de publicación
2006
Idioma
Inglés
ISBN 10 
1405119969
ISBN 13 
9781405119962
Encuadernación
Tapa blanda
Número de páginas
216
Contacto del fabricante
WROX
https://www.wiley.com/en-us

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Persona responsable
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