Swipe, Scan, Shop: Interactive Visual Merchandising - Tapa dura

Schaefer, Kate

 
9781350092907: Swipe, Scan, Shop: Interactive Visual Merchandising
Tapa dura
ISBN 10: 1350092908 ISBN 13: 9781350092907
Editorial: Bloomsbury Visual Arts, 2021

Sinopsis

A practical guide showing how retailers and brands work to inform, entice, and engage customers by incorporating new technologies throughout the shopping experience.

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Acerca del autor

Kate Schaefer is an Associate Professor of Instruction in the Fashion Studies department at Columbia College Chicago, USA. With an MBA from DePaul University and a Bachelor of Arts from Indiana University, Kate has always been interested in the progression of the physical retail space store as digital technologies evolve. She currently teaches future of fashion courses, in addition to a variety of other courses across the curriculum, including study away experiences for students.

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Editorial
Bloomsbury Visual Arts
Año de publicación
2021
Idioma
Inglés
ISBN 10 
1350092908
ISBN 13 
9781350092907
Encuadernación
Tapa dura
Número de páginas
200
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781350092877: Swipe, Scan, Shop: Interactive Visual Merchandising

Edición Destacada

ISBN 10:  1350092878 ISBN 13:  9781350092877
Editorial: Bloomsbury Visual Arts, 2021
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