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Innovative Management and Firm Performance: An Interdisciplinary Approach and Cases - Tapa blanda

M. Jakšic

 
9781349486656: Innovative Management and Firm Performance: An Interdisciplinary Approach and Cases

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Sinopsis

This book focuses on business firms as catalysts and agents of social and economic change, and explores the argument that sustainable development is the perfect opportunity for businesses to strengthen the evolving notion of corporate social responsibility, while achieving long-term growth through innovation, research and development.

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