Artículos relacionados a The Editorial (Classic Reprint): A Study in Effectiveness...
The Editorial (Classic Reprint): A Study in Effectiveness of Writing: A Study in Effectiveness of Writing (Classic Reprint) - Tapa blanda
Sinopsis
Master the craft of editorial writing with a practical, method‑oriented guide. This nonfiction classic explores how editorials work, from history and ethics to structure, style, and the tricks of persuasive writing. It aims to help writers carry their message beyond the reader’s first impression and into real influence.
In clear, example‑driven chapters, the book frames the editorial as a distinct form of journalism. It offers concrete guidance on gathering material, organizing content, and shaping a piece that informs, persuades, and engages readers. The discussion covers topics from typography and page design to the editor’s routine and reading habits, all with a focus on usable techniques for today’s newsroom and classroom.
What you’ll experience
- How to plan, write, and structure editorials for clarity and impact.
- Strategies for engaging readers and guiding them toward a chosen action.
- Practical tips on organization, style, tone, and ethical considerations.
- Examples and discussion that connect theory to everyday editorial practice.
Ideal for students of journalism, aspiring editors, and professionals seeking to sharpen their editorial effectiveness, this edition serves as a compact, portable reference on the ladder to better writing.
"Sinopsis" puede pertenecer a otra edición de este libro.
Reseña del editor
Excerpt from The Editorial: A Study in Effectiveness of Writing
Both the country editor who is trying to climb the ladder of editorial effectiveness, with hands full of distracting duties in the news, advertising, circulation, and printing departments of his paper, and the metro politan editor who struggles upward, arms bulging with original documents, reference books, and con flicting news reports, would get along better if they took pains to observe the ladder. It behoves ladder climbers to dispense with hobbles and blinders.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Reseña del editor
Excerpt from The Editorial: A Study in Effectiveness of Writing
In order to invite consideration of the editorial in all its aspects this book contains a brief historical sketch, as well as chapters on typography and on editorial responsibility; but the controlling purpose of the discussion has been to achieve practical helpfulness for the editorial writer, or the student, who really tries to carry his message beyond the threshold of his reader's mind, rather than leaving it on the doorstep.
Both the country editor who is trying to climb the ladder of editorial effectiveness, with hands full of distracting duties in the news, advertising, circulation and printing departments of his paper, and the metropolitan editor who struggles upward, arms bulging with original documents, reference books, and conflicting news reports, would get along better if they took pains to observe the ladder. It behoves ladder climbers to dispense with hobbles and blinders.
This book deals with the ladder. Both the veteran, on the rung near the top, and the college youth, placing a tentative foot on the lowest crosspiece, need to know what they are about. Anything that is worth doing at all - particularly an art such as editorial writing - is worth a preliminary examination as to its purposes, possibilities and methods.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
"Sobre este título" puede pertenecer a otra edición de este libro.
Resultados de la búsqueda para The Editorial (Classic Reprint): A Study in Effectiveness...
Imagen del vendedor
The Editorial: A Study in Effectiveness of Writing (Classic Reprint)
Impresión bajo demandaLibrería: Forgotten Books, London, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Print on Demand. This book examines the development of the editorial column, focusing on how it has transformed from being a vehicle for news analysis to a crucial influencer of public opinion in the decades since the end of World War 1. The author discusses the rise of the "golden age of the editorial" in the 19th century with the emergence of journalistic giants such as Greeley and Dana, who wielded unparalleled influence through their incisive and often personalized editorials. However, the rise of yellow journalism at the end of the century, with its focus on sensationalism and lurid stories, led to a decline in the influence of the editorial page. In the present day, editorials are often tasked with fulfilling diverse functions, ranging from moralizing and educating the public to highlighting ethical dilemmas, and occasionally providing entertainment. The author argues that while the editorial page may not carry the same weight it once did, it remains an essential element of a well-rounded and vibrant press, and can have a significant impact on shaping public discourse and fostering critical thinking. The author provides a rich historical context for understanding the evolution of the editorial and its enduring importance. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Nº de ref. del artículo: 9781331613268_0
Comprar nuevo
EUR 19,80
Gastos de envío gratis
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: Más de 20 disponibles
Imagen de archivo
The Editorial A Study in Effectiveness of Writing Classic Reprint
Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: LW-9781331613268
Comprar nuevo
EUR 31,48
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 15 disponibles
Imagen de archivo
The Editorial A Study in Effectiveness of Writing Classic Reprint
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: LW-9781331613268
Comprar nuevo
EUR 28,68
Envío por EUR 4,98
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 15 disponibles
Imagen de archivo
The Editorial: A Study in Effectiveness of Writing (Classic Reprint)
Impresión bajo demandaLibrería: Revaluation Books, Exeter, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Brand New. 280 pages. 9.02x5.98x0.59 inches. This item is printed on demand. Nº de ref. del artículo: zk1331613264
Comprar nuevo
EUR 29,95
Envío por EUR 11,97
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles