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International Business - Tapa blanda

Collinson, Simon

 
9781292064390: International Business

Sinopsis

This textbook connects tried-and-tested theory, analytical frameworks, data and case examples to deliver a comprehensive guide to the subject from authors who keep pace with the ongoing developments in both theory and practice.

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Acerca del autor

Simon Collinson is Professor of International Business and Innovation and Dean at Birmingham Business School, the University of Birmingham, UK. Rajneesh Narula is John H. Dunning Chair of International Business Regulation at the Henley Business School, University of Reading, UK.

De la contraportada

Business is becoming increasingly international, as the interaction, exchange and interdependence between nations, firms and people around the world keeps on growing. Our complex, fast-moving global economy continually throws up new management and leadership challenges, which require clear thinking.

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