Artículos relacionados a Public Relations: Strategies and Tactics with MyLab,...
Sinopsis
Clearly explains the basic concepts, strategies, and tactics of today’s public relations practice
Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared to undergraduates, and many colorful charts and photos are used to enhance major concepts.
"Sinopsis" puede pertenecer a otra edición de este libro.
Reseña del editor
Clearly explains the basic concepts, strategies, and tactics of today's public relations practice Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared to undergraduates, and many colorful charts and photos are used to enhance major concepts.
"Sobre este título" puede pertenecer a otra edición de este libro.
(Ningún ejemplar disponible)
Buscar: Crear una petición¿No encuentra el libro que está buscando? Seguiremos buscando por usted. Si alguno de nuestros vendedores lo incluye en IberLibro, le avisaremos.
Crear una petición