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Sinopsis
Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage.
OneBook...OneVoice...OneVision
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Reseña del editor
Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage.
OneBook...OneVoice...OneVision
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Strategic Management Concepts [] Rothaermel, Frank
Publicado por
McGraw-Hill/Irwin, 2014
ISBN 10: 1259282562
ISBN 13: 9781259282560
Antiguo o usado
Tapa blanda
Librería: College Campus, Sturgeon Lake, MN, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Condición: Good. Used Item. Does not include New Access Codes , Cd's or one time use items that come when New. This item is Used. Nº de ref. del artículo: 007764506513122-CR02377660
Comprar usado
EUR 187,68
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles