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Sinopsis
The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach.
Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.
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Acerca del autor
Pete Cardon teaches management communication, international business communication, and advanced business writing at the Marshall School of Business at the University of Southern California. His primary research interests are intercultural communication and computer-mediated communication. Pete is currently a board member for the Association of Business Communication and the Orchid Foundation. Prior to joining USC, Pete taught at the University of South Carolina for six years and Utah State University for three years. Before working in higher education, he held several marketing and management positions in the tourism and manufacturing industries. Along the way, he has worked in China for three years and traveled to approximately forty countries for work and research.
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BUSINESS COMMUNICATION DEVELOPING LEADERS FOR A NETWORKED WORLD (IE) (PB 2014)
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BUSINESS COMMUNICATION DEVELOPING LEADERS FOR A NETWORKED WORLD (IE) (PB 2014)
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Business Communication: Developing Leaders for a Networked World
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Business Communication: Developing Leaders for a Networked World [Feb 01, 2013] Cardon, Peter
Publicado por
Mcgrawhill Sp, 2013
ISBN 10: 1259060411
ISBN 13: 9781259060410
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Business Communication Developing Leaders For A Networked World (Ie) (Pb 2014)
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BUSINESS COMMUNICATION DEVELOPING LEADERS FOR A NETWORKED WORLD (IE) (PB 2014)
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(Ise) Business Communication: Developing Leaders For A Networked World (Int'L Ed)
ISBN 10: 1259060411
ISBN 13: 9781259060410
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Business Communication : Developing Leaders for a Networked World. International Student Edition
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Mcgraw-Hill Professional, Mcgraw-Hill Higher Education, 2013
ISBN 10: 1259060411
ISBN 13: 9781259060410
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Taschenbuch. Condición: Neu. Neu neuware, importqualität, auf lager - The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World , by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Nº de ref. del artículo: INF1000428012
Cantidad disponible: 1 disponibles
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Business Communication: Developing Leaders for a Networked World
Librería: ALLBOOKS1, Direk, SA, Australia
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Nº de ref. del artículo: SHUB159369
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Business Communication
Publicado por
The McGraw-Hill Company, 2013
ISBN 10: 1259060411
ISBN 13: 9781259060410
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Librería: Majestic Books, Hounslow, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Nº de ref. del artículo: 96464218
Cantidad disponible: 1 disponibles