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Sinopsis
Compared to 25 years ago, today's retail experience is a world apart. Almost anything can be ordered, delivered and picked up rapidly, often customised to personal preferences at no extra cost. The smartphone has created a world of limitless consumer expectation and logistical possibility. So how much further can it go? What will the retail experience look like in ten, twenty, or even fifty years - and how should companies, big and small, be preparing? Amazon may still loom large, say industry experts Robin Lewis and Michael Dart, but now they'll actually be profitable, as mobile shopping becomes the norm. More importantly, the primacy of access over ownership, and experience over material goods, will force retailers to transform their offerings. Demographic trends, like the glut of seniors and the declining marriage rate, and societal trends, like income polarisation and continued urbanization, will have surprising effects on which brands and products take center stage. And the double-edged sword of technology will be fully apparent: no more cards or cash, but pervasive fear of fraud and surveillance from the dark Web and the rise of A.I.. In their previous book, The New Rules of Retail, Lewis and Dart predicted nearly every defining characteristic of today's marketplace - and the industry snapped it up in two editions. Here, they do the same for the next era, where retailers will have to be ready for anything.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
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St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Librería: More Than Words, Waltham, MA, Estados Unidos de America
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardback. Condición: Good. Compared to 25 years ago, today's retail experience is a world apart. Almost anything can be ordered, delivered and picked up rapidly, often customised to personal preferences at no extra cost. The smartphone has created a world of limitless consumer expectation and logistical possibility. So how much further can it go? What will the retail experience look like in ten, twenty, or even fifty years - and how should companies, big and small, be preparing? Amazon may still loom large, say industry experts Robin Lewis and Michael Dart, but now they'll actually be profitable, as mobile shopping becomes the norm. More importantly, the primacy of access over ownership, and experience over material goods, will force retailers to transform their offerings. Demographic trends, like the glut of seniors and the declining marriage rate, and societal trends, like income polarisation and continued urbanization, will have surprising effects on which brands and products take center stage. And the double-edged sword of technology will be fully apparent: no more cards or cash, but pervasive fear of fraud and surveillance from the dark Web and the rise of A.I. In their previous book, The New Rules of Retail, Lewis and Dart predicted nearly every defining characteristic of today's marketplace - and the industry snapped it up in two editions. Here, they do the same for the next era, where retailers will have to be ready for anything. Nº de ref. del artículo: 00042468032
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Condición: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Nº de ref. del artículo: GWV.1250142857.VG
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
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St. Martin's Press (edition ), 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Retail's Seismic Shift : How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
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Imagen de archivo
Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
Antiguo o usado
Tapa dura
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Hardback. Condición: Good. Compared to 25 years ago, today's retail experience is a world apart. Almost anything can be ordered, delivered and picked up rapidly, often customised to personal preferences at no extra cost. The smartphone has created a world of limitless consumer expectation and logistical possibility. So how much further can it go? What will the retail experience look like in ten, twenty, or even fifty years - and how should companies, big and small, be preparing? Amazon may still loom large, say industry experts Robin Lewis and Michael Dart, but now they'll actually be profitable, as mobile shopping becomes the norm. More importantly, the primacy of access over ownership, and experience over material goods, will force retailers to transform their offerings. Demographic trends, like the glut of seniors and the declining marriage rate, and societal trends, like income polarisation and continued urbanization, will have surprising effects on which brands and products take center stage. And the double-edged sword of technology will be fully apparent: no more cards or cash, but pervasive fear of fraud and surveillance from the dark Web and the rise of A.I. In their previous book, The New Rules of Retail, Lewis and Dart predicted nearly every defining characteristic of today's marketplace - and the industry snapped it up in two editions. Here, they do the same for the next era, where retailers will have to be ready for anything. Nº de ref. del artículo: CIN1250142857G
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Librería: Wonder Book, Frederick, MD, Estados Unidos de America
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_423003042
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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Hardcover. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G1250142857I3N00
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Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
Publicado por
St. Martin's Press, 2017
ISBN 10: 1250142857
ISBN 13: 9781250142856
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