Business Letters: How To Write Letters That Get Business And Keep It (1910) is a guidebook written by Calvin Osborne Althouse. The book is designed to help individuals improve their business writing skills and create effective letters that will attract and retain business. The guidebook covers a wide range of topics, including the proper format for business letters, the use of language, and the importance of tone and style. The book is divided into several chapters, each focusing on a different aspect of business writing. The first chapter covers the basics of business letters, including the proper structure and format. The following chapters delve into more specific topics, such as how to write effective sales letters, how to handle complaints, and how to write effective follow-up letters. Throughout the book, Althouse provides numerous examples of effective business letters, as well as tips and strategies for crafting letters that will get results. He also includes practical advice on how to avoid common mistakes and pitfalls in business writing. Overall, Business Letters: How To Write Letters That Get Business And Keep It is a valuable resource for anyone looking to improve their business writing skills. It is a timeless guidebook that is still relevant today, over a century after it was first published.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.
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This scarce antiquarian book is a selection from Kessinger Publishing's Legacy Reprint Series. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment to protecting, preserving, and promoting the world's literature. Kessinger Publishing is the place to find hundreds of thousands of rare and hard-to-find books with something of interest for everyone!
The general concensus puts it before the salutation in strictly business writing. When used after the letter, toward the left, on the lines below the signature, the letter appears rather less formal than in a strictly business presentation. When the writing is by hand it is essential that neatness, legibility and correct spelling be observed. The importance attaching to their observance is incalculable. Not a business house or office but still desires neat, accurate and ready penmen. If then one can combine these qualities with clear and forceful expression, he is excellently equipped for a start in business life. This implies thoroughness in the mastery of the details of correspondence, a quality absolutely essential. The increasing and general use of the typewriter has emphasized the necessity for observing with greater care the form or arrangement of letter writing. Errors, whether in arrangement, punctuation or spelling, are more glaringly set out by its use, where they might go unnoticed in hand-written communications.
(Typographical errors above are due to OCR software and don't occur in the book.)
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Librería: California Books, Miami, FL, Estados Unidos de America
Condición: New. Nº de ref. del artículo: I-9781164593669
Cantidad disponible: Más de 20 disponibles