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Base of the Pyramid Markets in Affluent Countries: Innovation and challenges to sustainability (Innovation and Sustainability in Base of the Pyramid Markets) - Tapa dura

Libro 4 de 4: Innovation and Sustainability in Base of the Pyramid Markets
 
9781138390119: Base of the Pyramid Markets in Affluent Countries: Innovation and challenges to sustainability (Innovation and Sustainability in Base of the Pyramid Markets)
Tapa dura
ISBN 10: 1138390119 ISBN 13: 9781138390119
Editorial: Routledge, 2021

Sinopsis

This book focuses on more engineered countries, such as Europe, North America, Australia, etc. where BOP is also an issue, as it addresses the poorest socioeconomic order in a country, society or region.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Stefan Gold holds the Chair for Sustainability Management at the University of Kassel, Germany.

Marlen Gabriele Arnold holds the chair for Corporate Environmental Management at TU Chemnitz, Germany.

Judy N. Muthuri is an Associate Professor in Corporate Social Responsibility at the University of Nottingham, UK.

Ximena Rueda is an Assistant Professor at the School of Management at the Universidad de los Andes, Colombia.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2021
Idioma
Inglés
ISBN 10 
1138390119
ISBN 13 
9781138390119
Encuadernación
Tapa dura
Número de edición
1
Número de páginas
184
Editor
Gold Stefan, Arnold Marlen Gabriele, Muthuri Judy N., Rueda Ximena
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania