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Sports Innovation Management - Tapa blanda

Ratten, Vanessa

 
9781138037328: Sports Innovation Management

Sinopsis

The book focuses on the role of innovation in the sports context and how we can leverage opportunities that arise from networks and optimize resources by identifying where they are most effective. It helps to identify the conditions and procedures that emergent business ventures need to be formed.

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Acerca del autor

Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Management and Marketing, La Trobe Business School, Australia.

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