Pricing Analytics: Models and Advanced Quantitative Techniques for Product Pricing - Tapa dura

Paczkowski, Walter R.

 
9781138036758: Pricing Analytics: Models and Advanced Quantitative Techniques for Product Pricing

Sinopsis

The theme of this book is simple. The price, the number someone puts on a product to help consumers decide to buy that product, comes from data. Specifically, it comes from statistically modeling the data.

This book gives the reader the statistical modeling tools needed to get the number to put on a product. But statistical modeling is not done in a vacuum. Economic and statistical principles and theory conjointly provide the background and framework for the models. Therefore, this book emphasizes two interlocking components of modeling: economic theory and statistical principles.

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Acerca del autor

Walter R. Paczkowski, Ph.D., worked at AT&T, AT&T Bell Labs, and AT&T Labs. He founded Data Analytics Corp., a statistical consulting company, in 2001. Dr. Paczkowski is also a part- time lecturer of economics at Rutgers University. He published Market Data Analysis Using JMP in 2016.

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Otras ediciones populares con el mismo título

9781138623934: Pricing Analytics: Models and Advanced Quantitative Techniques for Product Pricing

Edición Destacada

ISBN 10:  1138623938 ISBN 13:  9781138623934
Editorial: Routledge, 2018
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