Introducing Business English (Routledge Introductions to English for Specific Purposes) - Tapa blanda

Nickerson, Catherine

 
9781138016316: Introducing Business English (Routledge Introductions to English for Specific Purposes)
Tapa blanda
ISBN 10: 1138016314 ISBN 13: 9781138016316
Editorial: Routledge, 2015

Sinopsis

Covering both spoken and written aspects of business English, Introducing Business English examines the key topics within the field, including the situation of Business English within the wider field of ESP; teaching International Business English as a lingua franca; and the growth of Business English. Each chapter features practical examples on a range of issues such as course design and classroom tasks and techniques. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

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Acerca del autor

Catherine Nickerson is a Professor in the College of Business at Zayed University in the United Arab Emirates. Her research focuses on business English and the use of English as a lingua franca in business contexts.

Brigitte Planken is an Associate Professor at the Department of Communication and Information Studies and a researcher at the Centre for Language Studies, Radboud University Nijmegen, The Netherlands. She has published widely on business English, language policy in organizations and corporate communication.

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Editorial
Routledge
Año de publicación
2015
Idioma
Inglés
ISBN 10 
1138016314
ISBN 13 
9781138016316
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
182
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781138016279: Introducing Business English (Routledge Introductions to English for Specific Purposes)

Edición Destacada

ISBN 10:  1138016276 ISBN 13:  9781138016279
Editorial: Routledge, 2015
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