Front Line Public Diplomacy: How US Embassies Communicate with Foreign Publics (Palgrave Macmillan Series in Global Public Diplomacy) - Tapa blanda

Libro 12 de 28: Palgrave Macmillan Series in Global Public Diplomacy

Rugh, W.

 
9781137589378: Front Line Public Diplomacy: How US Embassies Communicate with Foreign Publics (Palgrave Macmillan Series in Global Public Diplomacy)
Tapa blanda
ISBN 10: 113758937X ISBN 13: 9781137589378
Editorial: Palgrave Macmillan, 2014

Sinopsis

This book presents the first-ever close and up-to-date look at how American diplomats working at our embassies abroad communicate with foreign audiences to explain US foreign policy and American culture and society. Projecting an American voice abroad has become more difficult in the twenty-first century, as terrorists and others hostile to America use modern communication means to criticize us, and as new communication tools have greatly expanded the worldwide discussion of issues important to us, so that terrorists and others hostile to us have added negative voices to the global dialogue. It analyzes the communication tools our public diplomacy professionals use, and how they employ interpersonal and language skills to engage our critics. It shows how they overcome obstacles erected by unfriendly governments, and explains that diplomats do not simply to reiterate set policy formulations but engage a variety of people from different cultures in a creative ways to increase their understanding of America.

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Acerca del autor

William A. Rugh was a Foreign Service Officer for 31 years and served twice as US ambassador. He holds a PhD and has taught public diplomacy at the Fletcher School. He is the author of books and articles on public diplomacy and US foreign policy.

De la contraportada

This book presents the first-ever close and up-to-date look at how American diplomats working at our embassies abroad communicate with foreign audiences to explain US foreign policy and American culture and society. Projecting an American voice abroad has become more difficult in the twenty-first century, as terrorists and others hostile to America use modern communication means to criticize us, and as new communication tools have greatly expanded the worldwide discussion of issues important to us, so that terrorists and others hostile to us have added negative voices to the global dialogue. It analyzes the communication tools our public diplomacy professionals use, and how they employ interpersonal and language skills to engage our critics. It shows how they overcome obstacles erected by unfriendly governments, and explains that diplomats do not simply to reiterate set policy formulations but engage a variety of people from different cultures in a creative ways to increase their understanding of America.

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Editorial
Palgrave Macmillan
Año de publicación
2014
Idioma
Inglés
ISBN 10 
113758937X
ISBN 13 
9781137589378
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
292
Contacto del fabricante
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Otras ediciones populares con el mismo título

9781137444141: Front Line Public Diplomacy: How US Embassies Communicate with Foreign Publics (Palgrave Macmillan Series in Global Public Diplomacy)

Edición Destacada

ISBN 10:  1137444142 ISBN 13:  9781137444141
Editorial: AIAA, 2014
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