Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector - Tapa dura

Williams, Densil A.

 
9781137500304: Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector

Sinopsis

Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.

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Acerca del autor

Densil A. Williams is Professor of International Business and Executive Director of the Mona School of Business and Management at University of the West Indies, Jamaica.

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9781349505470: Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector

Edición Destacada

ISBN 10:  1349505471 ISBN 13:  9781349505470
Editorial: Palgrave Pivot, 2015
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