Advanced Strategic Management: A Multi-Perspective Approach - Tapa blanda

 
9781137377944: Advanced Strategic Management: A Multi-Perspective Approach
Tapa blanda
ISBN 10: 1137377941 ISBN 13: 9781137377944
Editorial: Red Globe Press, 2015

Sinopsis

This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy.  Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students' understanding of strategic management.

This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses.

New to this Edition:
- Fully revised and updated content throughout
- A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca de los autores

Mark Jenkins is Professor of Business Strategy at Cranfield School of Management, UK.

Véronique Ambrosini is Professor of Strategic Management at Monash University, Australia.

De la contraportada

Strategic management is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy. Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with, and thus strengthen your understanding of strategic management.

This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, it provides detailed analysis of the multi-dimensional nature of strategic management, supported by empirical real-world examples and an in-depth final case study. It covers a number of unique perspectives, ranging from military strategy to transaction cost economics and from behavioural strategy to critical management, all of which offer a valuable understanding of the fundamental strategy questions.

The new edition features:
- Contributions from leading experts in the field.
- Fully revised and updated content throughout.
- A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book.

This is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Red Globe Press
Año de publicación
2015
Idioma
Inglés
ISBN 10 
1137377941
ISBN 13 
9781137377944
Encuadernación
Tapa blanda
Número de edición
3
Número de páginas
376
Editor
Jenkins Mark, Ambrosini Véronique, Collier Nardine
Contacto del fabricante
no disponible
Persona responsable
no disponible