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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing - Tapa blanda
Sinopsis
Unlock the full potential of modern marketing and sales
In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do.
You’ll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You’ll also discover:
- Strategies for building a tech-stack that prioritizes your customers
- Ways for chief marketing officers to stop playing defense and go on offense
- Insights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellers
- How the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities
A can’t-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
LATANÉ CONANT is CMO of 6sense and is passionate about empowering marketing leaders with effective technology, predictive insights, and thought leadership so they can confidently lead their teams, company, and industry into the future. As a “recovering software sales woman” she is keenly focused on leveraging data to ensure marketing programs result in deals, not just leads.
De la contraportada
PRAISE FOR NO FORMS. NO SPAM. NO COLD CALLS.
“Latané brings a critical message to the revenue community, helping us to evolve to a new and better level of marketing - one with a closer, more meaningful partnership between prospect and seller. I’m excited about a world without forms.”
—Sam Jacobs, Founder, Revenue Collective; Host of the Sales Hacker Podcast
“I’ve been waiting for this book for so many reasons. It makes the undisputable case for ‘outside in’ go to market. If you are a B2B CMO or aspire to be one, this is required reading. ”
—Kate Bullis, Managing Partner, SEBA International
“The world needs more bold, exponential thinking to help businesses and brands stand out, challenge the status quo, and create sustainable value. This book is both an example and a challenge to help B2B marketers succeed. ”
—Matt Heinz, President, Heinz Marketing Inc.; Host of Sales Pipeline Radio
“Read this book and just as Geoffrey Moore changed our vocabulary to talk about chasms, gorillas, and whole product you will talk about, and internalize a culture of Dark Funnels, dynamic territories, and stages of the buyer journey. ”
—Dr. Ian Howells, VP and Head of Marketing, Sage Intacct, Inc.
"Sobre este título" puede pertenecer a otra edición de este libro.
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do. You?ll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You?ll also discover: Strategies for building a tech-stack that prioritizes your customersWays for chief marketing officers to stop playing defense and go on offenseInsights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellersHow the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities A can?t-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies. Nº de ref. del artículo: 00096619291
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do. You?ll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You?ll also discover: Strategies for building a tech-stack that prioritizes your customersWays for chief marketing officers to stop playing defense and go on offenseInsights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellersHow the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities A can?t-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies. Nº de ref. del artículo: 00074960429
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: Zoom Books Company, Lynden, WA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Nº de ref. del artículo: ZBV.1119982871.VG
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: Greenworld Books, Arlington, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Nº de ref. del artículo: GWV.1119982871.VG
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: Evergreen Goodwill, Seattle, WA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Good. Nº de ref. del artículo: mon0000015852
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Paperback. Condición: Very Good. Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do. You?ll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You?ll also discover: Strategies for building a tech-stack that prioritizes your customersWays for chief marketing officers to stop playing defense and go on offenseInsights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellersHow the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities A can?t-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies. Nº de ref. del artículo: CIN1119982871VG
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Publicado por
Wiley (edition Revised and Updated), 2022
ISBN 10: 1119982871
ISBN 13: 9781119982876
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Librería: BooksRun, Philadelphia, PA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Revised and Updated. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Nº de ref. del artículo: 1119982871-11-1
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Paperback. Condición: Good. Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do. You?ll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You?ll also discover: Strategies for building a tech-stack that prioritizes your customersWays for chief marketing officers to stop playing defense and go on offenseInsights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellersHow the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities A can?t-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies. Nº de ref. del artículo: CIN1119982871G
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Very Good. No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9781119982876
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G1119982871I4N00
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