Winning The Room: Creating and Delivering an Effective Data-Driven Presentation - Tapa blanda

Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

De la contraportada

Create and deliver clear, impactful data-driven presentations with this simple and actionable guide

Effective presentation of data-driven information can be the difference between successful persuasion and muddled communication. In Winning the Room: Creating and Delivering an Effective Data-Driven Presentation, data science and analytics expert Bill Franks walks you through the preparation of a polished presentation of technical information for non-technical, live audiences. While written from the perspective of a data science professional, this book is perfect for anyone expected to present data-driven information to others.

The author provides concrete strategies and practical tips to clarify, simplify, and refine data-driven presentations in a way that maximizes comprehensibility without sacrificing accuracy. The book also offers instructive and memorable visuals that illustrate how you can drive your points home and help your audience understand and retain your message.

With specific advice on how to avoid common mistakes and pitfalls encountered by presenters, Winning the Room is the ideal resource for anyone required to present data-driven information to managers, executives, or other business, governmental, and academic leaders. It’s a can’t-miss reference that will improve the quality and impact of your live data-driven presentations.

“Read this book! It is an outstanding desk reference for anyone who develops technical presentations for a non-technical audience. You’ll improve your live presentation skills every time you open it.”
—CRAIG BRABEC, Data Analytics Executive and transformational leader for Fortune 100 organizations, including Caterpillar, Ford Motor Company, and McKesson, and current Chief Data Analytics Officer at McDonald’s Corporation

“Ever read a book and wish it came with some templates you could put into practice immediately? This book does just that with numerous examples of how to take poor presentation practices and make them great.”
—ALAN JACOBSON, Chief Data and Analytics Officer, Alteryx

“Facts and figures are not a story! Have you ever presented your good data analysis and failed to get any action? Good data analysis, while essential, is only half the battle. The other half is effective presentation. This book gives you great practical tips on text, images, charts, and delivery methods to make your next presentation so much better, and should be an essential companion to every data scientist or data analyst.”
—GREGORY PIATETSKY-SHAPIRO, President, KDnuggets

“Bill has provided all of us a real practitioners guide for the ‘how to’ of delivering a winning presentation. It is both easy to read and organized to allow for quickly referencing topics. This is the only body of work I’m aware of that combines the importance of data and analytics into a step-by-step approach for developing and delivering a winning presentation to any decision-making audience, and it is especially applicable to executive decision-making bodies.”
—BILL VANCUREN, EVP and CIO, NCR Corporation