Digital (R)evolution: Strategies to Accelerate Business Transformation - Tapa dura

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YURI AGUIAR is the Chief Innovation and Transformation Officer at a large multinational organization, where he helps identify and pursue frameworks for operational excellence while simplifying complex ones. Over his career, he has held several global technology executive positions, including volunteering on the advisory boards of DesignThinking@ Rutgers Center for Innovation Education and YearUp.org.

De la contraportada

PRAISE FOR DIGITAL REVOLUTION

"Digital (R)evolution is one of the best playbooks for successfully implementing digital transformation within large complex organizations. Yuri Aguiar brilliantly weaves practical anecdotes from his executive experience along with acute business insights to offer a very pragmatic approach for enterprises embarking on digital journeys."
—Kevin Parikh, CEO and Chairman, AVASANT

"Yuri Aguiar draws on his experience to present a practical framework for thinking about digital transformation. I agree with his focus on the need for clarity of purpose and an emphasis on people over technology in the change management process. Digital (R)evolution will help you embrace the complexity—and avoid the pitfalls—as you move your business into the digital future."
—Marc Adee, CEO, Crum & Forster

"The toughest challenge in digital transformation is often understanding exactly what is going to change—and why. Yuri Aguiar does a great job of breaking down the current state and the art of the possible in a way that lets the reader truly grasp the digital opportunity of the future."
—Alizabeth Calder, author of Duty of Care: An Executive's Guide for Corporate Boards in the Digital Era

"Digital transformation is really a people transformation. In this book, Yuri Aguiar does an excellent job outlining the people challenges one encounters while trying to transform an organization and suggests practical solutions to success."
—Sigal Zarmi, Managing Director and Head of Technology Transformation, Morgan Stanley

"Digital (R)evolution is filled with relatable stories, critical insights from experts, and very practical leadership advice on digital transformation. Yuri B. Aguiar writes that digital transformation is, 'A powerful force and a natural leap forward in a process that's been going on for quite a while,' and then shares practical advice in critical transformation disciplines including leading culture change, establishing strategic partnerships, and maturing the organization's 'digital alchemy'—Aguiar's term for understanding customer needs and focusing on people before technology. Are you ready to be 'digitally determined,' or will you fall victim as the 'boiling frog'?"
—Isaac Sacolick, President, StarCIO; author of Driving Digital

"Yuri Aguiar offers a passionate discussion and lays out his guidance for business leaders in digital transformation."
—Christine Sandman Stone, Global PMO, Groupon; author of The Parent Track

De la solapa interior

In any successful business environment, change is constant. But once or twice in the lifetime of a company, it will be necessary to undergo such radical change that it's difficult to envision what lies on the other side. Today, with digital technologies transforming everything we do, nearly everyone will have to transform in order to grow. The scope of this change is, quite simply, overwhelming. To help leaders overcome panic and effectively navigate the required transformation, Digital (R)evolution: Strategies to Accelerate Business Transformation offers a thoughtful guide to digital transformation strategy.

The current age of disruption differs from all those that preceded it, not least because of its sheer speed. How can leaders approach business transformation—a process that calls for slow, methodical planning—in a time when any delay could mean losing competitive advantage? This book shows executives, board members, investors, and others where to focus their efforts to ensure the speed and success of digital transformation.

Even when technology is the motivating factor for transformation, in the end it is people, not technologies, that accomplish the transforming. Readers will learn to enlist the help of strong strategists, hire people who are leaders and disruptors in their own right, and address head-on the emotional impact that transformation will inevitably have.

Neither a one-size-fits-all roadmap nor a theoretical treatise, this book fills the knowledge gap, helping you understand the core principles of digital transformation and providing examples and insights that can help you design and execute a solid transformation strategy. If you are tasked with leading your organization into the digital era, you will find the tools and ideas you need to transform, and quickly. Hire innovators, reimagine your organization, foster discipline and excellence at all levels, integrate digital ecosystems, and learn to use technology as a runway to launch your organization to great heights.

These guidelines provide both a theoretical scaffolding and a set of guidelines for writing digital transformation success stories. Read Digital (R)evolution for inspiration, for knowledge, and for the clarity you'll need to assure the best possible outcome from your business transformation efforts.