AlphaBrain: How a Group of Iconoclasts Are Using Cognitive Science to Advance the Business of Alpha Generation - Tapa dura

Acerca del autor

STEPHEN DUNEIER is CEO of Bija Advisors. Through coaching, workshops and publishing, Bija Advisors uses cognitive science to help the world's most successful institutional investors and business leaders make better decisions and achieve better results.

De la contraportada

BECOME AN INVESTOR WHO MAKES CONSISTENTLY SMARTER DECISIONS BASED ON COGNITIVE SCIENCE

Most investors make their decisions in a reactive, emotionally driven manner. When they don't get the results they want, they tend to blame outside forces and bad luck rather than their own decision-making process. Those who excel in the investment world approach decision making less like an emotional human and more like a machine. In AlphaBrain, investment guru Stephen Duneier reveals how he used cognitive scientific techniques to become a successful investment expert.

Written for anyone who wants to improve the quality of their investment decisions, AlphaBrain describes in detail how to overcome our natural tendency to go with our "gut" and become an investor who is objective, systematic, and thorough. The author outlines a process-driven approach to decision-making that reduces the frequency and magnitude of mistakes and helps investors get the results they want.

De la solapa interior

AlphaBrain offers investors a hands-on guide to better decision-making in order to achieve more, reach higher, and increase profits. Author Stephen Duneier—CEO of Bija Advisors—reveals that most investors make their decisions based on emotions and explains how to tap into the power of cognitive science to greatly improve our decision-making abilities and our investments' bottom line. Most human beings are poor decision makers. We approach problems after they arise rather than planning for them in advance and rely too heavily on gut feelings, beliefs, and instincts. Throughout the book, Duneier reveals what it takes to view the world through the lens of cognitive decision-making and shows how to focus on investment decisions as problems to be solved.

AlphaBrain outlines a proven method for overcoming flawed, emotion-based decision making that can lead to unwise and costly investments. This approach will help you understand and plan for the human mind's usual tendencies and develop the skill to make smarter investment decisions. AlphaBrain's framework is based on cognitive research and is objective, systematic, proactive, algorithmic, and evidence based.

AlphaBrain gives you the guidance needed for ignoring bias and emotion and adopting an approach for making choices defined by hard evidence and objective data. Become the investor who shifts their decision-making process from reactive to proactive. Discover how to base your investment decisions on reality rather than belief. With AlphaBrain you can become a savvy investor who relies on a systematic and objective approach, reduces common mistakes, and watches their investments grow like never before.