Signage and Wayfinding Design: A Complete Guide to Creating Environmental Graphic Design Systems - Tapa dura

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A new edition of the market-leading guide to signage and wayfinding design This new edition of Signage and Wayfinding Design: A Complete Guide to Creating Environmental Graphic Design Systems has been fully updated to offer you the latest, most comprehensive coverage of the environmental design process from research and design development to project execution. Utilizing a cross-disciplinary approach that makes the information relevant to architects, interior designers, landscape architects, graphic designers, and industrial designers alike, the book arms you with the skills needed to apply a standard, proven design process to large and small projects in an efficient and systematic manner. Environmental graphic design is the development of a visually cohesive graphic communication system for a given site within the built environment. Increasingly recognized as a contributor to well-being, safety, and security, EGD also extends and reinforces the brand experience. Signage and Wayfinding Design provides you with Chris Calori's proven "Signage Pyramid" method, which makes solving complex design problems in a comprehensive signage program easier than ever before. * Features full-color design throughout with 100+ new images from real-world projects * Provides an in-depth view of design thinking applied to the EGD process * Explains the holistic development of sign information, graphic, and hardware systems. * Outlines the latest sign material, lighting, graphic application, and digital communication technologies * Highlights code and updated ADA considerations If you're a design professional tasked with communicating meaningful information in the built environment, this vital resource has you covered.

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A Systematic, Cross-Disciplinary Approach to Communication in the Built Environment

Signage and Wayfinding Design is the cross-disciplinary go-to reference for any designer tasked with environmental graphic design (EGD). Fully updated to cover the latest in technology, usage, and requirements, this full-color second edition provides a one-stop resource for all aspects and stages of signage and wayfinding program design.

This book's proven, holistic, three-part Signage Pyramid approach segments signage into interrelated information content, graphic, and hardware systems, discussing each system separately to provide deep detail with the clarity and focus that characterize this market-leading reference.

• Examine over 350 full-color images of projects, concepts, drawings, and diagrams
• Discover how signage creates and reinforces brand identity
• Explore sign nomenclature and information hierarchy strategies
• Learn about sign graphic elements, layouts, and graphic application methods
• Gain insight on three-dimensional sign forms, materials, lighting, and technologies
• Get up to date on the latest digital technology and ADA considerations

Signage and Wayfinding Design is the systematic, comprehensive reference every designer and client needs, providing an in-depth view of design thinking applied to the EGD process.