Web Design All-in-One For Dummies - Tapa blanda

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Sue Jenkins is a working designer as well as a design trainer and author. Her design firm, Luckychair, provides design services for web, logo, and print. Sue has also created a series of training DVDs on popular Adobe design tools including Photoshop, Dreamweaver, and Illustrator.

De la contraportada

5 books in 1

• Getting Started
• Designing for the Web
• Building Websites
• Web Standards and Testing
• Publishing and Site Maintenance

Web design includes so many tasks! Here's the information you need to complete each one

A web designer wears many hats. Let this book be your hat rack! You'll develop goals for your site, target your audience, design a layout, mock up your design, and optimize the graphics. Then grab your techie hat and learn to build your site with HTML and CSS. From concept to maintenance, here's what you need!

• Behind the scenes ? plan site goals, define your audience, build wireframes and a site map, and choose your tools
• Part art, part technology ? create a design with visual appeal that also conforms to the rules of HTML, CSS, JavaScript, and jQuery
• Building blocks ? set up your page; add text, images, multimedia files, and hyperlinks; organize data; and style pages with CSS
• Testing, testing ? test your site to be sure it works on multiple platforms, browsers, and devices
• It's out there ? publish your site, enhance it with SEO techniques, and keep it up to date

Open the book and find:

• Ways to attract visitors to your site
• How to design for browsers, phones, and tablets
• How to optimize web graphics
• CSS tricks for effective design
• Steps for constructing navigation systems
• How to link your social media accounts to your website
• Tips for conducting prelaunch testing
• Help making your site attractive to search engines