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Language Awareness in Business and the Professions - Tapa dura

 
9781108484497: Language Awareness in Business and the Professions
Tapa dura
ISBN 10: 1108484492 ISBN 13: 9781108484497
Editorial: Cambridge University Press, 2022

Sinopsis

The crucial role language plays in constituting our reality, and in achieving political influence and control, has long been known in scholarship. However, appreciation of the role of language in understanding our social realities and power relations has not been fully translated to education or even to research beyond linguistically focussed academic strands. Bringing together well-established scholars from a range of disciplines, this book demonstrates why language awareness and discourse consciousness should be considered a key skill in business and professional life, and looks closely at language in areas such as entrepreneurship, leadership, human resource management, medical, financial, or business communication, ecology, media, and politics. The authors demonstrate how the understanding of the minutiae of language use in a variety of professional contexts leads to knowledge that will empower future generations of professionals and enable them to develop a self-reflexive, critical, and more ethical practice.

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Acerca del autor

Erika Darics is a scholar working at the intersection of applied linguistics, (computer-mediated) discourse analysis, and business communication. She is the co-author of the widely adopted book Language in Business, Language at Work (2018), co-hosts the Words and Actions podcast, and currently serves as the Second Vice President of the Association for Business Communication.

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Editorial
Cambridge University Press
Año de publicación
2022
Idioma
Inglés
ISBN 10 
1108484492
ISBN 13 
9781108484497
Encuadernación
Tapa dura
Número de páginas
240
Editor
Darics Erika
Contacto del fabricante
Cambridge University Press
https://www.cambridge.org/

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