Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth - Tapa dura

Cuervo-Cazurra, Alvaro; Park, Seung Ho; Newburry, William

 
9781107073142: Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth
Tapa dura
ISBN 10: 1107073146 ISBN 13: 9781107073142
Editorial: Cambridge University Press, 2016

Sinopsis

This book examines the challenges faced by emerging market multinationals as they develop their international operations and proposes actionable solutions.

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Acerca de los autores

Alvaro Cuervo-Cazurra is Professor of International Business and Strategy at Northeastern University. He is an expert on global strategy, with a special interest in emerging market multinationals. He co-edited Understanding Multinationals from Emerging Markets (Cambridge, 2014).

William Newburry is Chair of the Department of Management and International Business and the SunTrust Bank Professor at Florida International University. His current research interests focus on how multinational corporations manage and interact with subsidiaries and other local stakeholders.

Seung Ho Park is Parkland Chair Professor of Strategy at China Europe International Business School. He was the Founding President of Samsung Economic Research Institute, China and Managing Director of Skolkovo-EY Institute for Emerging Market Studies. His current research focuses on the growth strategies of local companies, the competitive dynamics between multinationals and local companies, and the roles of multinationals in emerging markets.

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Editorial
Cambridge University Press
Año de publicación
2016
Idioma
Inglés
ISBN 10 
1107073146
ISBN 13 
9781107073142
Encuadernación
Tapa dura
Número de páginas
240
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Alemania

Otras ediciones populares con el mismo título

9781107421523: Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth

Edición Destacada

ISBN 10:  1107421527 ISBN 13:  9781107421523
Editorial: Cambridge University Press, 2016
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