Systematic Planning for Business Functions: How to Develop Strategic Business Plans - Tapa blanda

Butuner, Hakan

 
9781041079651: Systematic Planning for Business Functions: How to Develop Strategic Business Plans
Tapa blanda
ISBN 10: 1041079656 ISBN 13: 9781041079651
Editorial: Productivity Press, 2025

Sinopsis

Business functions planning complements strategic planning because it focuses on the detailed, short-term operations of specific departments within a company. In contrast, strategic planning takes a broader view, setting the long-term direction and goals for the entire organization.

This book provides a detailed framework for systematic business planning. It presents techniques, example case studies, and working forms that guide you through preparing a business plan for your existing or future business.

The book presents a framework of six steps through which each business passes, a pattern of procedures for straightforward planning, and the three fundamentals – marketing strategy, operations strategy, and sensitivity analysis – involved in any business planning project.

Essentially, in the first part of the book, the role of business plans and their content are thoroughly explained. In the second part, the readers are introduced to the systematic planning of business functions (SPBF) design, and a real business case study is used as an example to illustrate the process.

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Acerca del autor

Hakan Butuner has received his B.Sc. in industrial engineering from Middle East Technical University; MBA from Bilkent University; and Ph.D. in engineering management from the University of Missouri-Rolla.

He has been active both in professional and academic life for several years. Additionally, as an entrepreneur, he has acted as the affiliate of several US consulting companies’ industrial management and engineering consulting and training field; and has also built various international franchising businesses. During the same period, he has lectured in renowned universities' business schools and/or industrial engineering departments worldwide.

Currently, he is acting as an associate professor at TED University and running IMECO (Industrial Management and Engineering Consulting, an affiliate of well-known US consulting companies.) Additionally, he is the founder-president of the Institute of Industrial & Systems Engineers – Turkish professional chapter; and the board member of the Institute of High-Performance Planners.

During his long career path, as an industrial engineering and management professional, consultant, academician, and trainer, he has completed and participated in over 100 professional industrial engineering and management projects (especially in Strategic Planning, Facilities Design, Operations Improvement, and Process Reengineering) and developed and deployed many training programs and workshops to over 200 corporations and universities with several million dollars' worth of result-based solutions.

Also, as a Planning-by-Design-based developer of Systematic Strategic Planning (SSP), Systematic Planning of Business Functions (SPBF), and Target-Based Systematic Improvement Planning (SIP) methodologies, he has several cited books and papers (especially in Planning by Design, Operations Management and Improvement, Supply Chain Management, and Strategic & Business Planning areas) published by globally recognized publication houses (such as Taylor & Francis, SAGE) and journals.

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Editorial
Productivity Press
Año de publicación
2025
Idioma
Inglés
ISBN 10 
1041079656
ISBN 13 
9781041079651
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
178
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania

Otras ediciones populares con el mismo título

9781041079675: Systematic Planning for Business Functions: How to Develop Strategic Business Plans

Edición Destacada

ISBN 10:  1041079672 ISBN 13:  9781041079675
Editorial: Productivity Press, 2025
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