Artículos relacionados a Strategic Crisis Communication

Strategic Crisis Communication - Tapa blanda

O'Rourke, James; Smith, Jeffrey

 
9781032342580: Strategic Crisis Communication
Tapa blanda
ISBN 10: 1032342587 ISBN 13: 9781032342580
Editorial: Routledge, 2023

Sinopsis

Addressing 21st-century issues, threats, and opportunities with time-tested principles, this book empowers corporate communications professionals to protect, inspire, and energize organizations in the face of a crisis.

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Acerca del autor

James Scofield O’Rourke, IV

James Scofield O’Rourke, IV is an American rhetorician and professor of management with a global reputation in business education. He has taught for more than 30 years at the University of Notre Dame, pursuing research specialties in crisis management, change communication, and reputation management. He is the author of numerous academic texts and trade books, and is directing editor of nearly 400 business school case studies.

Jeffrey A. Smith

Jeffrey A. Smith leads Strategic Corporate Communications, counselling on crisis management, employee communications and professional staffing. Formerly Vice President, North American Corporate Communications, at American Honda Motor Co., Inc., he was a trade association executive and senior staff member in the United States Congress. He holds a Bachelor of Arts degree from Georgetown University.

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Editorial
Routledge
Año de publicación
2023
Idioma
Inglés
ISBN 10 
1032342587
ISBN 13 
9781032342580
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
258
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania