Google AdWords Certification Guide: Fundamentals, Search, Display & Video Exams - Tapa blanda

Sinopsis

Google is the standard in pay-per-click search engine marketing and if you want to show credibility in the field, then you want their certification. Four long-time AdWords exam guides are combined into one to prepare you to pass Google s Fundamentals, Search, Video, and Display exams on the first try. If it s on any of these four tests, then it s in this one guide. It does not cover Google s Mobile, Shopping, or Analytics certifications. Every question the author has seen on real exams can be answered with this plain-language material which presents only what you need to know. It delivers straight talk about the differences between Examland and the real world, with tips on how to out-perform in both.Praise: We've evaluated several regular guides to use as a textbook for the SEM and display course series, but this is the hands-down best there is. It's a great book for those aiming to get 95% the first time they take the tests. - Claudia M., Digital Marketing Instructor This book is written in very plain English, and very honest about what to expect and what not to expect…Thank you for these books. - Robin S., Owner of an online marketing consulting firm While I do appreciate the fact that I passed my exam quickly thanks to this book, I find it useful in so many other ways. I have it as a reference book at work and I catch myself using it in my day to day work too. - Annie K., Marketing Manager"Bottom line: Get this book if you have some basic hands-on knowledge of AdWords and you are looking to pass the AdWords test and join the Google Partner Program." - Elie O., Director of Audience Development

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