Artículos relacionados a B2B A To Z: Marketing Tools and Strategies That Generate...
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies - Tapa blanda
Sinopsis
"If you want to grow your business, you need to adopt
the strategies Bill outlines in this book."
David Meerman Scott
bestselling author of The New Rules of Marketing and PR,
now in over 25 languages from Bulgarian to Vietnamese.
"It was written in the stars that a man named Bill Blaney
would write the best B2B marketing book ever!"
George Lois
advertising legend and author of eight books,
including Damn Good Advice (For People With Talent!)
"Blaney does a fantastic job of synthesizing traditional and digital
marketing tactics and strategies and making them relevant for
B2B marketers. In fact, I’d go so far as to say that Blaney’s
explanations of strategies and tactics are more clear
and more grounded and focused on generating sales and profits
than you might get from a more consumer focused book."
Ivana Taylor
Small Business Trends
"4 1/2 out of 5 stars! I really enjoyed reading this book and bet you will to.
Bill pulls no punches and tells it like it is."
Jeff Ogden
Marketing Made Simple TV
"It’s a changed business environment for most companies these days.
This entire book offers vitally important information for B2B'ers."
Patricia Faulhaber
Blog Critics
Finally, a B2B marketing handbook for the digital age!
Finally, a B2B marketing handbook for the digital age!
"When I first read this book my reaction was “Yes, a book thatactually hits the mark and by someone who knows what he is doing!”
Dodd & AssociatesHaving trouble gaining traction with your business-to-business marketing strategy? Fret no more. From a B2B marketing expert with years of experience consulting Fortune 500 companies and aggressive startups, learn what's necessary to catapult your company into the spotlight through both digital and traditional means. B2B A To Z will explain:
• How to create advertising that brands your product or service smartly and breaks through the clutter.
• How the new tools of the trade, from social marketing to video, web to mobile, have changed the way marketers need to plan.
• How LinkedIn, Slideshare, Twitter, Flickr, Facebook, PRWeb, and Blogging can expand your reach to your target audience.
• How Fedex and UPS bridged the gap with creative B2B campaigns and what can be learned from them.
• How building a category or market-focused website will give you great flexibility and put you on a page one organic Google search.
• How to stay ahead of the competition with lead-generating campaigns that use every tool (from traditional to digital) — and the logic behind why they work.
From the trenches of the marketing business and for a clientele that’s included Canon, Chase, Capital One and more, B2B A To Z gives away the secrets on how successful B2B marketing can be accomplished for any company, with any product or service, and on any budget.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Principal and Chief Creative Officer of SOUP, Bill Blaney is a Marketing Expert, Creative Director and Social Media Strategist whose Fortune 500 client work has included Canon, JP Morgan Chase, Capital One Bank, DSM, NBC and many others. He is also co-founder of HDCameraGuide.com, one of the top professional camera websites focusing on B2B camera sales.
"Sobre este título" puede pertenecer a otra edición de este libro.
Comprar nuevo
Ver este artículo
EUR 9,44
EUR 2,25 gastos de envío en Estados Unidos de America
Destinos, gastos y plazos de envío
Resultados de la búsqueda para B2B A To Z: Marketing Tools and Strategies That Generate...
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Antiguo o usado
Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00081597367
Cantidad disponible: 1 disponibles
Imagen del vendedor
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Antiguo o usado
Tapa blanda
Librería: Goodwill of Colorado, COLORADO SPRINGS, CO, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: good. This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you! Nº de ref. del artículo: 466SK8002P7D
Cantidad disponible: 1 disponibles
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Antiguo o usado
Paperback
Librería: arcfoundationthriftstore, Ventura, CA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Fair. MOISTURE DAMAGED BUT IN READABLE CONDITION, minimal wear on edges and corners, saisn on edges of pages, labels on cover, may have Highlighting or writing on some pages Your purchase benefits those with developmental disabilities to live a better quality of life.Your purchase benefits those with developmental disabilities to live a better quality of life. Nº de ref. del artículo: 2724-011918-DR-010
Cantidad disponible: 1 disponibles
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR006960926
Gastos de envío:
EUR 6,45
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío
Cantidad disponible: 1 disponibles
Imagen del vendedor
B2B A to Z: Marketing Tools and Strategies That Generate Leads for Business-To-Business Companies
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Nº de ref. del artículo: 20447558-n
Cantidad disponible: Más de 20 disponibles
Imagen del vendedor
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies (Paperback or Softback)
Publicado por
Denham Publishing 10/12/2012, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Nuevo
Paperback or Softback
Librería: BargainBookStores, Grand Rapids, MI, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback or Softback. Condición: New. B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies 0.75. Book. Nº de ref. del artículo: BBS-9780988497702
Cantidad disponible: 5 disponibles
Imagen del vendedor
B2B A to Z: Marketing Tools and Strategies That Generate Leads for Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Antiguo o usado
Tapa blanda
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: As New. Unread book in perfect condition. Nº de ref. del artículo: 20447558
Cantidad disponible: Más de 20 disponibles
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Impresión bajo demandaLibrería: California Books, Miami, FL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Print on Demand. Nº de ref. del artículo: I-9780988497702
Cantidad disponible: Más de 20 disponibles
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Librería: Best Price, Torrance, CA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: New. SUPER FAST SHIPPING. Nº de ref. del artículo: 9780988497702
Cantidad disponible: 1 disponibles
Imagen de archivo
B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies
Publicado por
Denham Publishing, 2012
ISBN 10: 0988497700
ISBN 13: 9780988497702
Nuevo
Paperback / softback
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback / softback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 390. Nº de ref. del artículo: C9780988497702
Gastos de envío:
EUR 12,27
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío
Cantidad disponible: Más de 20 disponibles