Communicating In A Crisis: A Guide for Management - Tapa blanda

Sinopsis

The book tells the reader how to organize a crisis team and develop a plan, 10 steps to take to resolve a crisiws, how to manage communications in a crisis. Scores of anecdotes and case histories form actual crises higlight dos and don'ts. In-depth chapters are devoted to the travel anbd hospitality industry, sports and events, the workplace, government at all levels, higher education, and customer service. He outlined working relationships between lawyers and public relations counselors during crises. The book is recommended for all CEOs, public relations practitioners, lawyers, and heads of departments and human resources, sales, manufacturing and security.

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