A comprehensive guide to writing advertising copy, this text provides tips on how to identify the target audience; how to write advertisements, brochures, flyers and direct mail; and how to check that the copy is working once written.
"Sinopsis" puede pertenecer a otra edición de este libro.
Following a degree in English, Pamela Brooks spent ten years as a communications specialist for a blue-chip financial services company. She completed the Chartered Institute of Marketing diploma with distinction in the communication paper, then switched to working as a freelance writer following the birth of her first child in 1997. Her clients have been drawn from a variety of sectors, including manufacturing, foods, leisure and financial services; she has also written extensively for the parenting and health press.
"Sobre este título" puede pertenecer a otra edición de este libro.
Librería: Antiquariat Thomas Haker GmbH & Co. KG, Berlin, Alemania
Softcover/Paperback. Condición: Sehr gut. 102 p. Very good. Shrink wrapped. / Sehr guter Zustand. In Folie verschweißt. Sprache: Englisch Gewicht in Gramm: 230. Nº de ref. del artículo: 822975
Cantidad disponible: 2 disponibles
Librería: Westgate Bookshop, Sleaford, LINCS, Reino Unido
Paperback. Condición: Near Fine. 1st Edition. Small bump to top of spine. Almost As New paperback. Nº de ref. del artículo: 055809
Cantidad disponible: 1 disponibles