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Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Technological Change - Tapa blanda

Utterback, James M

 
9780875847405: Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Technological Change
Tapa blanda
ISBN 10: 0875847404 ISBN 13: 9780875847405
Editorial: Harvard Business School Press, 1996

Sinopsis

The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs--ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman's amateur photography to electronic imaging--to develop a practical model for how innovation enters an industry, how mainstream firms typically respond, and how--over time--new and old players wrestle for dominance. Utterback asserts that existing organizations must consistently abandon past success and embrace innovation--even when it undermines their traditional strengths. He sets forth a strategy to do so, and identifies the responsibilities of managers to lead and focus that effort. Also available in hardcover; ISBN 0875843425, $32.50.

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Acerca del autor

Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.

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Editorial
Harvard Business School Press
Año de publicación
1996
Idioma
Inglés
ISBN 10 
0875847404
ISBN 13 
9780875847405
Encuadernación
Tapa blanda
Número de edición
2
Número de páginas
288
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780071035828: Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Tech

Edición Destacada

ISBN 10:  0071035826 ISBN 13:  9780071035828
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