The Balanced Scorecard: Translating Strategy into Action

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9780875846514: The Balanced Scorecard: Translating Strategy into Action
Reseña del editor:

Here is the book-by the recognized architects of the Balanced Scorecard--that shows how managers can use this revolutionary tool to mobilize their people to fulfill the company's mission. More than just a measurement system, the Balanced Scorecard is a management system that can channel the energies, abilities, and specific knowledge held by people throughout the organization toward achieving long-term strategic goals.



Kaplan and Norton demonstrate how senior executives in industries such as banking, oil, insurance, and retailing are using the Balanced Scorecard both to guide current performance and to target future performance. They show how to use measures in four categories-financial performance, customer knowledge, internal business processes, and learning and growth-to align individual, organizational, and cross-departmental initiatives and to identify entirely new processes for meeting customer and shareholder objectives.



The authors also reveal how to use the Balanced Scorecard as a robust learning system for testing, gaining feedback on, and updating the organization's strategy. Finally, they walk through the steps that managers in any company can use to build their own Balanced Scorecard.



The Balanced Scorecard provides the management system for companies to invest in the long term-in customers, in employees, in new product development, and in systems-rather than managing the bottom line to pump up short-term earnings. It will change the way you measure and manage your business.


Reseña del editor:

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.

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Kaplan, Robert S.; Norton, David P.
Editorial: Harvard Business Review Press (1996)
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Harvard Business Review Press, 1996. Hardcover. Estado de conservación: New. Prompt attention. Free tracking. New. Nº de ref. de la librería AUG9-160809055610-975

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Robert Steven Kaplan, David P. Norton
Editorial: Harvard Business Review Press, United States (1996)
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Harvard Business Review Press, United States, 1996. Hardback. Estado de conservación: New. 241 x 165 mm. Language: English . Brand New Book. The Balanced Scorecard translates a company s vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change. Nº de ref. de la librería AA99780875846514

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3.

Robert Steven Kaplan, David P. Norton
Editorial: Harvard Business Review Press, United States (1996)
ISBN 10: 0875846513 ISBN 13: 9780875846514
Nuevos Tapa dura Cantidad: 10
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Descripción Harvard Business Review Press, United States, 1996. Hardback. Estado de conservación: New. 241 x 165 mm. Language: English . Brand New Book. The Balanced Scorecard translates a company s vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change. Nº de ref. de la librería AA99780875846514

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Descripción Estado de conservación: New. Brand New. Nº de ref. de la librería 0875846513

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Kaplan, Robert S.; Norton, David P.
Editorial: Harvard Business Review Press
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Harvard Business Review Press. Hardcover. Estado de conservación: New. 0875846513 Brand New Book in Perfect Condition.Fast Shipping with tracking number. Nº de ref. de la librería UBDA-FBD-02895

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Kaplan, Robert S./ Norton, David P.
Editorial: Perseus Distribution Services (1996)
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Perseus Distribution Services, 1996. HRD. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería V7-9780875846514

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David P. Norton; Robert S. Kaplan
Editorial: Harvard Business Review Press (1996)
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Harvard Business Review Press, 1996. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería 0875846513

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Robert S. Kaplan & David P. Norton
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Descripción Hardcover. Estado de conservación: New. 1st edition. Brand New; Paperback; Black & White or Color International Edition. ISBN and Cover page may differ but similar contents as US edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Nº de ref. de la librería INAB1450631

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Robert S. Kaplan & David P. Norton
ISBN 10: 0875846513 ISBN 13: 9780875846514
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Descripción Hardcover. Estado de conservación: New. 1st edition. Brand New; Paperback; Black & White Edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Nº de ref. de la librería INABINIS1450631

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Editorial: Harvard Business Review Press
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Descripción Harvard Business Review Press. Hardcover. Estado de conservación: New. 0875846513 *BRAND NEW* Ships Same Day or Next!. Nº de ref. de la librería NATARAJB1FI685827

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