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Fostering Sustainable Behavior: an Introduction to Community-Based Social Marketing (Education for Sustainability Series) - Tapa blanda
Sinopsis
Our consumption patterns are threatening to outstrip Earth's ability to support humanity and other species. A sustainable future will require sweeping changes in public behaviour. While conventional marketing can help create public awareness, social marketing identifies and overcomes barriers to long-lasting behaviour change. This ground-breaking book is the primary resource for the emerging new field of community-based social marketing, and an invaluable guide for anyone involved in designing public education programs with the goal of promoting sustainable behaviour, from recycling and energy efficiency, to alternative transportation.
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Acerca del autor
Dr Doug McKenzie-Mohr is an environmental psychologist who specialises in designing programs to promote sustainable behaviour.
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- EditorialNew Society Publishers
- Año de publicación1999
- ISBN 10 0865714061
- ISBN 13 9780865714069
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas160
- Contacto del fabricanteno disponible
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
Publicado por
New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
Antiguo o usado
Paperback
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Paperback. Condición: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 0.65. Nº de ref. del artículo: G0865714061I2N00
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
Publicado por
New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
Antiguo o usado
Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
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Paperback. Condición: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 0.65. Nº de ref. del artículo: G0865714061I2N00
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Fostering Sustainable Behaviour: An Introduction to Community-based Social Marketing (Education for Sustainability Series)
Publicado por
New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
Antiguo o usado
Paperback
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Fostering Sustainable Behaviour: An Introduction to Community-based Social Marketing (Education for Sustainability Series)
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New Society Publishers, 2000
ISBN 10: 0865714061
ISBN 13: 9780865714069
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Paperback. Condición: Very Good. Fostering Sustainable Behaviour: An Introduction to Community-based Social Marketing (Education for Sustainability Series) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780865714069
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Fostering Sustainable Behavior : An Introduction to Community-Based Social Marketing
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ISBN 10: 0865714061
ISBN 13: 9780865714069
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
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New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
Publicado por
New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
Antiguo o usado
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
Publicado por
New Society Pub, 1999
ISBN 10: 0865714061
ISBN 13: 9780865714069
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Tapa blanda
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