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Gillham, Bill

 
9780826496317: Developing a Questionnaire (Real World Research)

Sinopsis

Developing a Questionnaire: 2nd Edition is a comprehensive guide to the successful design and implementation of questionnaires as a research method. It covers: how, why and when to use questionnaires how to analyse data how to present results how to relate questionnaires to other forms of research. This second edition contains new chapters on the use of questionnaires in surveys, face-to-face questionnaires and telephone interviews.

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Acerca del autor

Bill Gillham is Honorary Senior Lecturer in the Department of Psychology at the University of Strathclyde, UK, and Visiting Professor at La Salle College of the Arts, Singapore.

De la contraportada

A guide to the design and implementation of questionnaires as a research method. It covers: How, why and when to use questionnaires? How to analyse data? How to present results? And, how to relate questionnaires to other forms of research.

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