Worlds of Written Discourse: A Genre-Based View (Advances in Applied Linguistics)

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9780826454461: Worlds of Written Discourse: A Genre-Based View (Advances in Applied Linguistics)

Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book.

The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world.

Introduction - Overview: Perspectives on Discourse - The World of Reality - The World of Private Intentions - The World of Analysis - The World of Applications - References

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Book Description:

Addresses genre theory this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications.

About the Author:

Vijay Bhatia is a professor in the Department of English at City University of Hong Kong.

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Bhatia, Vijay
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BHATIA
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Descripción Bloomsbury Publishing PLC, United Kingdom, 2004. Paperback. Estado de conservación: New. Language: English . Brand New Book ***** Print on Demand *****.Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world. Introduction GCo Overview: Perspectives on Discourse GCo The World of Reality GCo The World of Private Intentions GCo The World of Analysis GCo The World of Applications GCo References. Nº de ref. de la librería AAV9780826454461

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BHATIA
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ISBN 10: 0826454461 ISBN 13: 9780826454461
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Descripción Bloomsbury Publishing PLC, United Kingdom, 2004. Paperback. Estado de conservación: New. Language: English . Brand New Book ***** Print on Demand *****. Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world. Introduction GCo Overview: Perspectives on Discourse GCo The World of Reality GCo The World of Private Intentions GCo The World of Analysis GCo The World of Applications GCo References. Nº de ref. de la librería AAV9780826454461

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Descripción Bloomsbury Publishing PLC, United Kingdom, 2004. Paperback. Estado de conservación: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world. Introduction GCo Overview: Perspectives on Discourse GCo The World of Reality GCo The World of Private Intentions GCo The World of Analysis GCo The World of Applications GCo References. Nº de ref. de la librería BZE9780826454461

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