Branded – Sharing Jesus with a Consumer Culture - Tapa blanda

Sinclair, Tim

 
9780825438943: Branded – Sharing Jesus with a Consumer Culture
Tapa blanda
ISBN 10: 0825438942 ISBN 13: 9780825438943
Editorial: Kregel Publications,U.S., 2011

Sinopsis

The church spends $1.5 million for every one new follower of Jesus. Apple sells 26 iPads every minute. What is it that makes Apple so exciting and Jesus so boring? What is it that compels someone to bring their iPod everywhere and their Bible nowhere? In a word: marketing. Jesus is a life-changing product with lousy salespeople—people who are intimidated and embarrassed by the word “evangelism” and who show more enthusiasm for their gadgets than their God.

What would life look like if we stopped mass-marketing Jesus and started marketing our faith like Nike and Apple market their products--sharing relationally, from person to person? Using examples from these and other successful companies, author Tim Sinclair challenges Christians to throw out their casual attitudes toward faith and sign on for a marketing campaign for the Savior.

Written with the wit and wisdom of an experienced marketer, Branded peels away the feelings of fear and encourages readers how to share their faith in ways that are honest, authentic, and, most importantly, effective.

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Acerca del autor

Tim Sinclair is a radio personality on Mornings with Tim and Pam, one of the top Christian morning shows in the country. For over a decade, he has been helping radio stations and various other businesses creatively and effectively market themselves. His award-winning productions have been heard on more than 2,000 radio stations worldwide and recent clients include McDonald's, Word Records, Moody Press, and the country's most-listened to Christian non-profit radio station, KSBJ/Houston. Tim has written for CCM Magazine and The Huntsville Times.

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Editorial
Kregel Publications,U.S.
Año de publicación
2011
Idioma
Inglés
ISBN 10 
0825438942
ISBN 13 
9780825438943
Encuadernación
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Número de páginas
144
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781594153938: Branded: Sharing Jesus with a Consumer Culture (Christian Large Print Originals)

Edición Destacada

ISBN 10:  1594153930 ISBN 13:  9781594153938
Editorial: Walker Large Print, 2011
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