"Strategic planning is a critical part of running a business, but when you get a team of people together to plan, it can often become a confused exercise in grand visions without a clear process for establishing workable goals. This book is unique in providing both guidance for the actual content of strategic plans and techniques for how to plan in a team context. Readers will discover how to:
* structure the process so it custom fits their company needs
* effectively facilitate the process (keep meetings on track, train others in planning skills, document decisions made at meetings, present and communicate the plan)
* use teams and teamwork smoothly and productively to create a far-reaching plan -- and then to implement it
Features detailed guidelines for each step, dozens of flowcharts, and three self-contained ""facilitator's guides"" to follow."
"Sinopsis" puede pertenecer a otra edición de este libro.
C. DAVIS FOGG (Nashville, TN) is president of his own consulting firm and has guided many companies through the strategic planning process. He is a former executive of Bausch and Lomb, Johnston-Murphy Shoe Co., and Corning Glass.
"Sobre este título" puede pertenecer a otra edición de este libro.
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