Albrecht argues there is an "identity crisis" epidemic in the business world. Pressured by changes in customers, in technology, in business structures, and in global trade, organisations are struggling to sift through the factors, define themselves, and make a profit in the process. This book presents a thought-stirring process for how to develop a vision and a direction for a company and how to communicate that vision in a compelling way to everyone in the organisation. Readers learn how to develop a "strategic success model" made up of: vision and mission statement; core values; a competitive strategy; a unified concept for creating customer value; and a distillation of these elements to a few critical focus areas. "Who are we? What are our real aims? What value do we create?" This book should help provide the answers.
"Sinopsis" puede pertenecer a otra edición de este libro.
Albrecht argues there is an "identity crisis" epidemic in the business world. Pressured by changes in customers, in technology, in business structures, and in global trade, organisations are struggling to sift through the factors, define themselves, and make a profit in the process. This book presents a thought-stirring process for how to develop a vision and a direction for a company and how to communicate that vision in a compelling way to everyone in the organisation. Readers learn how to develop a "strategic success model" made up of: vision and mission statement; core values; a competitive strategy; a unified concept for creating customer value; and a distillation of these elements to a few critical focus areas. "Who are we? What are our real aims? What value do we create?" This book should help provide the answers.
"Sobre este título" puede pertenecer a otra edición de este libro.
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Hardback. Condición: Good. This is a powerful book about strategic vision: what it is, why it's critically important, how to create it, and how to implement it. Using the metaphor of a train to focus the attention of business leaders on knowing where they and their organizations are going, Karl Albrecht brings together the best of strategic thinking models and methods. A Fortune Book Club selection, and chosen by the American Management Association for worldwide distribution to its more than 60,000 members, this book is the bible for strategic customer focus. Karl Albrecht's seven-step model of strategy formulation has become the method of choice for many executives who want to shape the future of their enterprises. He integrates the two critical success concepts of customer focus and strategic vision, and provides a step-by-step process for aligning strategy, people, and systems around the core concept of customer value. Ken Blanchard, author of The One Minute Manager says, Karl Albrecht's comprehensive book explores future trends in the business world and what successful companies will need to concentrate on to survive and prosper. It will encourage many executives to think and rethink their company's future direction. Provide a copy of The Northbound Train to each of your executives, managers, and team leaders. Nº de ref. del artículo: 00057485318
Cantidad disponible: 1 disponibles
Librería: Greenworld Books, Arlington, TX, Estados Unidos de America
Condición: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Nº de ref. del artículo: GWV.081440233X.VG
Cantidad disponible: 1 disponibles
Librería: BooksRun, Philadelphia, PA, Estados Unidos de America
Hardcover. Condición: Very Good. First Edition. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Nº de ref. del artículo: 081440233X-8-1
Cantidad disponible: 1 disponibles
Librería: Once Upon A Time Books, Siloam Springs, AR, Estados Unidos de America
Hardcover. Condición: Acceptable. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. Nº de ref. del artículo: mon0001162726
Cantidad disponible: 1 disponibles
Librería: Book Gurus, Tallahassee, FL, Estados Unidos de America
hardcover. Condición: Fine. Nº de ref. del artículo: 01KX3TMJ859APXJ
Cantidad disponible: 1 disponibles
Librería: Hawking Books, Edgewood, TX, Estados Unidos de America
Condición: Like New. Like New. Clean, Tight and Neat. Five star seller - Buy with confidence! Nº de ref. del artículo: X081440233XX1
Cantidad disponible: 2 disponibles
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 2522787-6
Cantidad disponible: 2 disponibles
Librería: Wonder Book, Frederick, MD, Estados Unidos de America
Condición: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Nº de ref. del artículo: D01A-03162
Cantidad disponible: 1 disponibles
Librería: Wonder Book, Frederick, MD, Estados Unidos de America
Condición: As New. Like New condition. Very Good dust jacket. A near perfect copy that may have very minor cosmetic defects. Nº de ref. del artículo: A14K-00687
Cantidad disponible: 1 disponibles
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Hardcover. Condición: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G081440233XI2N00
Cantidad disponible: 1 disponibles