Marketer's Visual Tool Kit: Using Charts, Graphs and Models for Strategic Planning and Problem-solving - Tapa dura

Richey, Terry

 
9780814402139: Marketer's Visual Tool Kit: Using Charts, Graphs and Models for Strategic Planning and Problem-solving
Tapa dura
ISBN 10: 0814402135 ISBN 13: 9780814402139
Editorial: Amacom, 1994

Sinopsis

In marketing, as in life, a picture is easily worth a thousand words. Packed with illustrations, this book features charts, graphs and models that can be used to: select target markets; cultivate marketing innovation and creativity; position products or markets; analyze budgets and set prices; forecast opportunities; create a winning strategy; enhance teamwork and build consensus.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

In marketing, as in life, a picture is easily worth a thousand words. Packed with illustrations, this book features charts, graphs and models that can be used to: select target markets; cultivate marketing innovation and creativity; position products or markets; analyze budgets and set prices; forecast opportunities; create a winning strategy; enhance teamwork and build consensus.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Amacom
Año de publicación
1994
Idioma
Inglés
ISBN 10 
0814402135
ISBN 13 
9780814402139
Encuadernación
Tapa dura
Número de páginas
192
Contacto del fabricante
no disponible
Persona responsable
no disponible