Scale Development: Theory and Applications (Applied Social Research Methods) - Tapa dura

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"Some readers prefer computational illustration while others are more comfortable with verbal explanations. Robert DeVellis provides both." 

"Robert DeVellis has written a short primer on multi-item scales that will be of value to any researcher seeking to develop his or her own scale, to evaluate an existing scale, or just to understand more about scale development." 

Reseña del editor

Written at a highly accessible level, Scale Development guides the reader through the identification of the latent variable, the generation of an item pool, the format of measurement and the optimization of the scale length. Background methods and theories are presented conceptually rather than mathematically so the reader can develop an intuitive grasp of the concepts.