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Telephone Survey Methods: Sampling, Selection and Supervision (Applied Social Research Methods) - Tapa dura
Sinopsis
Lavrakas presents an applied approach to conducting telephone surveys. He details a highly routinized process for planning and implementing telephone surveys that produces quality data. Telephone Survey Methods focuses on sampling, selection and supervision - topics not covered in depth in existing texts. It is ideal for organizations and agencies who want to conduct a survey and have little knowledge of where to begin and how to proceed.
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Acerca del autor
Paul J. Lavrakas, PhD, is a Research Psychologist and Research Methodologist consultant. He served as Chief Research Methodologist for Nielsen Media Research from 2000-2007. Before joining Nielsen, he was a Full Professor at Northwestern University (1978-1996) and Ohio State University (1996-2000), as well as the founding faculty director of the survey centers at both universities. He is the author of Telephone Survey Methods: Sampling, Selection, and Supervision (2nd Edition, SAGE, 1993) and four other books covering election polling and the news media, as well as numerous other methodological and substantive publications and conference papers.
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Telephone Survey Methods : Sampling, Selection and Supervision
Publicado por
SAGE Publications, Incorporated, 1987
ISBN 10: 0803926340
ISBN 13: 9780803926349
Antiguo o usado
Tapa dura
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 3500095-6
Cantidad disponible: 1 disponibles
Imagen de archivo
Telephone Survey Methods : Sampling, Selection and Supervision
Publicado por
SAGE Publications, Incorporated, 1987
ISBN 10: 0803926340
ISBN 13: 9780803926349
Antiguo o usado
Tapa dura
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Nº de ref. del artículo: 12160412-6
Cantidad disponible: 1 disponibles
Imagen de archivo
Telephone Survey Methods : Sampling, Selection and Supervision
Publicado por
SAGE Publications, Incorporated, 1987
ISBN 10: 0803926340
ISBN 13: 9780803926349
Antiguo o usado
Tapa dura
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 3500095-6
Cantidad disponible: 1 disponibles
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Telephone Survey Methods: Sampling, Selection, and Supervision: Vol 7
Publicado por
Thousand Oaks, California, U.S.A.: Sage Pubns, 1987
ISBN 10: 0803926340
ISBN 13: 9780803926349
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Soft cover
Librería: Bingo Used Books, Vancouver, WA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Soft cover. Condición: Very Good. trade paperback in very good + condition. Volume 7. Nº de ref. del artículo: 143430
Cantidad disponible: 1 disponibles
Imagen de archivo
Telephone Survey Methods: Sampling, Selection and Supervision (Applied Social Research Methods)
Publicado por
SAGE Publications, Inc, 1987
ISBN 10: 0803926340
ISBN 13: 9780803926349
Antiguo o usado
Tapa dura
Librería: dsmbooks, Liverpool, Reino Unido
Calificación del vendedor: 4 de 5 estrellas
hardcover. Condición: Good. Good. book. Nº de ref. del artículo: D8S0-3-M-0803926340-6
Cantidad disponible: 1 disponibles