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Making It in the Minors: A Team Owner’s Lessons in the Business of Baseball - Tapa blanda

Arthur P. Solomon

 
9780786468676: Making It in the Minors: A Team Owner’s Lessons in the Business of Baseball
Tapa blanda
ISBN 10: 078646867X ISBN 13: 9780786468676
Editorial: McFarland and Company, Inc., 2012

Sinopsis

There are many sports-related books about what happens on the playing field, but few are written about the equally interesting stories of what happens on the business side. Why acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the challenges that managers and staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? How do sports teams generate a profit? While the examples are drawn from the business of baseball, the lessons are applicable to other sports and many retail businesses.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Arthur P. Solomon has been a professor at the Massachusetts Institute of Technology, a partner on Wall Street, a real estate developer and the owner of two minor league baseball teams which have been awarded the Larry MacPhail and Bob Freitas awards. He lives in Providence, Rhode Island, and Cape Cod, Massachusetts.

De la contraportada

There are many sports-related books about what happens on the playing field, but few are written about the equally interesting stories of what happens on the business side. Why acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the challenges that managers and staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? How do sports teams generate a profit? While the examples are drawn from the business of baseball, the lessons are applicable to other sports and many retail businesses.

De la solapa interior

There are many sports-related books about what happens on the playing field, but few are written about the equally interesting stories of what happens on the business side. Why acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the challenges that managers and staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? How do sports teams generate a profit? While the examples are drawn from the business of baseball, the lessons are applicable to other sports and many retail businesses.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
McFarland and Company, Inc.
Año de publicación
2012
Idioma
Inglés
ISBN 10 
078646867X
ISBN 13 
9780786468676
Encuadernación
Tapa blanda
Número de páginas
208
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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