Creating Demand: Powerful Tips and Tactics for Marketing Your Product or Service - Tapa blanda

Ott, Richard

 
9780786301690: Creating Demand: Powerful Tips and Tactics for Marketing Your Product or Service
Tapa blanda
ISBN 10: 0786301694 ISBN 13: 9780786301690
Editorial: McGraw-Hill Inc.,US, 1994

Sinopsis

Discusses the psychology of demand, tells how to avoid wasting marketing money, and includes advice on improving the effectiveness of advertising

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Reseña del editor

A marketing top-seller now available in paperback. In a technique-oriented style, Ott shows marketers how to set the stage for success, create demand, and sustain it. Marketers will find how to identify what people really want and specific steps for turning those desires into sales. Covers doubling the effectiveness of advertising at no additional costs, getting customers to buy more often using an inexpensive recycling technique, and promoting success to feed future success.

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Editorial
McGraw-Hill Inc.,US
Año de publicación
1994
Idioma
Inglés
ISBN 10 
0786301694
ISBN 13 
9780786301690
Encuadernación
Tapa blanda
Número de páginas
250
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781556235603: Creating Demand: Powerful Tips and Tactics for Marketing Your Product or Service

Edición Destacada

ISBN 10:  1556235607 ISBN 13:  9781556235603
Editorial: McGraw-Hill Inc.,US, 1991
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