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Sinopsis
This textbook provides students with a concise introduction to the development of communication theory. Written in an engaging style, it offers an account of the development of all the major theoretical approaches in communication and media studies.
The book summarizes clearly and methodically the range of existing theories; explains how and why the diverse currents and schools of thought emerged; and contextualizes all the major approaches, including those of cultural studies and political economy, in their historical, social and intellectual setting.
Theories of Communication is an essential text for all students of media, communication and cultural studies. It will also be welcomed by anyone seeking to understand the changes that have accompanied the rise of the so-called `information society′.
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Acerca del autor
Armand Mattelart is Professor of Information and Communication Sciences at the University of Paris-VIII (Saint Denis) and Mich[gr]ele Mattelart is an independant researcher. Their previous publications include International Image Markets (1984), The Carnival Images (1990) and Rethinking Media Theory (1992).
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Theories of Communication: A Short Introduction
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SAGE Publications Ltd, 1998
ISBN 10: 0761956476
ISBN 13: 9780761956471
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Theories of Communication : A Short Introduction
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ISBN 13: 9780761956471
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Theories of Communication : A Short Introduction
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ISBN 10: 0761956476
ISBN 13: 9780761956471
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Theories of Communication: A Short Introduction
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ISBN 13: 9780761956471
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Theories of Communication: A Short Introduction
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ISBN 13: 9780761956471
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