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Sinopsis
With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!
New Updated Edition, 2019.
Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
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Dr David Halpern is currently Chief Executive of the Behavioural Insights Team (BIT) and the UK's National Adviser on What Works. Prior to this, David was Chief Analyst in the Prime Minister’s Strategy Unit (2001–2007), and has held academic positions at the Universities of Cambridge, Oxford and Harvard.
The work of BIT has led to numerous changes in government policy – from different ways of spending and saving money, to changes in regulation and legislation – and above all, to remarkable results.
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Inside the Nudge Unit: How small changes can make a big difference
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Inside the Nudge Unit: How small changes can make a big difference
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Inside the Nudge Unit : How Small Changes Can Make a Big Difference
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ISBN 13: 9780753556559
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Inside the Nudge Unit : How Small Changes Can Make a Big Difference
Publicado por
Ebury Publishing, 2016
ISBN 10: 0753556553
ISBN 13: 9780753556559
Antiguo o usado
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Librería: Better World Books Ltd, Dunfermline, Reino Unido
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Inside the Nudge Unit: How small changes can make a big difference
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Ebury Publishing, United Kingdom, London, 2016
ISBN 10: 0753556553
ISBN 13: 9780753556559
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Paperback. Condición: Very Good. With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR007728897
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Inside the Nudge Unit: How small changes can make a big difference
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Inside the Nudge Unit: How small changes can make a big difference
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Paperback. Condición: Very Good. Inside the Nudge Unit: How small changes can make a big difference This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780753556559
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
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ISBN 13: 9780753556559
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
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Inside the Nudge Unit: How small changes can make a big difference
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Condición: New. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Num Pages: 400 pages. BIC Classification: VSP. Category: (G) General (US: Trade). Dimension: 128 x 196 x 25. Weight in Grams: 272. . 2016. Reprint. Paperback. . . . . Nº de ref. del artículo: V9780753556559
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